We are thought leaders and visionaries bound by a common mission: if it’s worth doing, it’s worth doing right. Positioned at the intersection of innovation and strategy, we deliver perspectives and insight on topics impacting data, design, and business scale.

Unwrapping Season 03 (w/ Ben McCraw)

It's Worth Doing Right

A conversation with Ben McCraw, Co-Founder & Chief Design Officer at Accomplice and Design & Manufacturing. The consumer experience is evolving. What is brand experience and what does it mean across all of the touch-points of a brand? What are the questions we should be asking? And what does all of this mean for those of us who are building brands?

Meet Your Host

Kenzie Haynes

As a daughter of a teacher and a technologist, Kenzie was encouraged to ask questions and build answers. Now, as an Experience Designer focused on digital products, she uses that same inquisitive skill to drive outcomes across industries. When she’s not podcasting, Kenzie helps businesses ask the most critical questions and build market-leading answers using design and technology.

Understanding new perspectives is her passion and probing topical conversations is her forté, she brings both to the mic at It’s Worth Doing Right.

Interested in being a part of the conversation?