We are thought leaders and visionaries bound by a common mission: if it’s worth doing, it’s worth doing right. Positioned at the intersection of innovation and strategy, we deliver perspectives and insight on topics impacting data, design, and business scale.

Data Isn’t a Silver Bullet (w Ali Madad)


Ali Madad
Principal & Founder - SCTY
A conversation with Ali Madad, a thought leader on the topic of innovation. Design thinking, by the sounds of it, would be a strictly creative process. Because we have access to so much data, it can be difficult to determine what kind of data do you bring into your design process? Is there a difference in how you use design thinking and data in design versus technology innovation? And how do you find the appropriate place to introduce it, without causing friction in a process that’s already producing results?

Meet Your Host

Olivia Hayes
Product Strategy - Accomplice

With a background in ux design and research, Olivia came to product development via a non-traditional route - empathy and the study of human behavior. As a product strategist, she is committed to helping organizations build the right products for the right users, using a mixture of intuition, research, data, and common sense.

She brings her reputation of sass-mouth product strategy and no nonsense outcomes to the mic as the host for It’s Worth Doing Right.


Interested in being a part of the conversation?